In today’s marketing-driven world, a brand’s recognition, perception and differentiation depends greatly upon the packaging of its products. According to experts at Bankey Bihari Packaging, an attractive package encourages potential customers to purchase the product. “The graphic design and physical design of a package have been important and constantly evolving phenomenon for several decades. Marketing […]
Smart packaging can do wonders to your Brand image
When the success of a product is believed to be imminent, they say it’s “in the packaging”, and rightly so just like the way to a man’s heart is through his stomach.Especially in the era, where ‘shopper’s experience is king’ and every in-store and product aspect is reckoned as an opportunity to lure and delight […]
Uflex to invest Rs. 1,000 crore for expansion
As the packaging industry is growing, market major Uflex has announced plans on investing Rs. 1,000 crore over the following two years, a top company official said. Uflex is planning to invest in enhancing its capacity and adding more value to its flexible packaging product range spanning liquid and granular materials. Uflex chairman and managing […]
Bilcare supports Packaging Market H1 2015 Business Outlook
Bilcare Research is a renowned research and technology leader known for its immaculate quality standards for packaging solutions and delivery of genuine medicines to patients. With the packaging organizations focusing on their expansion in current markets, the countries like Germany, America and UK will expand their packaging market growth. Bilcare supports the H1 2015(July-December 2015) […]